CLIENT: Pangea

AGENCY: PALM ERA

DESCRIPTION: Monthly Social Media Grid

(2023-2025)
Creative Director managing a team of over 10, including Art Directors, Designers, Production, Copywriters, and Animators. Also responsible for executing final assets.

CLIENT: Subways

AGENCY: MARCA

DESCRIPTION: Digital Menu

Art Director & Designer responsible for developing Subway’s first digital scrolling menu for the Hispanic Market in the US. Worked directly with brand assets and collaborated with the Creative Director on copy.

CLIENT: ASM Global

AGENCY: PALM ERA

DESCRIPTION: Multiple Venues Assets (Digital & Print)

Creative Director collaborating directly with multiple venues under ASM Global. Led the development of back-of-house murals, magazine ads, large-scale digital campaigns (50+ assets per rollout), print materials for on-site exhibitions, brand guidelines, and sales collateral.

IN-HOUSE: Chetu

DESCRIPTION: Branding Identity Proposal

Led and visually executed the development of a new visual direction to strengthen brand presence. The proposal included a custom mascot designed to differentiate the company in a competitive market. Also created social media campaigns for paid advertising.

CLIENT: HCMC

AGENCY: PALM ERA

DESCRIPTION: 1300+ Assets a yearw

Creative Director overseeing a team of 5+ across design, copywriting, and production, delivering print and digital materials for six supermarket chains under HCMC.

CLIENT: Grünenthal

DESCRIPTION: Website Design, UX/UI experience

Creative Director working directly with developers to deliver a precise website for the Change Pain campaign, designed for navigation across 13+ countries.